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SONY TV HD PRODUCT TOUR

I was working at Soho’s agency HMX Media which mainly works on product demos for the client Sony. I was brought in to work a series of Sony Bravia product demos that were used in events and online to promote the new product, I was mainly involved in the animation and 3D compositing for these tours the storyboard creative was produced by the director. Below you can see a live visual example of how it looked on the Sony website and also you can scroll below to see the final animation produced for the 3D Sony Bravia TV LX900.

SONY WEB PRODUCT DEMO TOURS

I also worked on producing 5 x web tours for each different TV models. Each of the animated demos had different features to one another so I can to think of different creatives to best match the features on the TV and how they will look. Alot of the storyboards were created for the demos but alot of the compositing motion was to be experimented with to see how they work. You can view below some of the stills and animations of some of the different web tours created

SONY 40B WEB TOUR

SONY NX800 WEB TOUR



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